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Joshua Zukas

Writer | Fixer | Strategist
Hanoi-based writer covering travel, culture and innovation in Southeast Asia. Content producer for CNN Create. Vietnam correspondent for Ink Global. Regular contributor to the official Vietnam Tourism Board website. Intermittent contributor to The EconomistBBC News, Wallpaper, The Diplomat1843, The Red Bulletin and more. For highlights, take a look at the stories below. For specific verticals, navigate the tabs above. Looking for travel inspiration? Click here.

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Travel, Culture and Innovation

Vietnam’s Ghosts Are Hungry for iPhones

It’s 8pm in Hanoi’s labyrinthine Old Quarter and shop-owner Tran Thu Hien places her last $100 bill on the crackling street-side fire. I’ve watched her burn through thousands of dollars, but it’s still not enough. Hien, crouched over the blaze and dripping with sweat, has exhausted the cash. So she unpacks a box of personal items, pre-prepared for incineration: a gold Rolex, a pair of designer sunglasses, a pack of Cuban cigars and an iPhone X. Finally, Hien turns to a black Toyota Camry. The ca

Making Sense of Vietnam's Ethnic Diversity

Vietnam is home to a vibrant collage of ethnic groups. There are 54 recognised ethnicities that filter into hundreds of subgroups. Wondering where to start? The best way to understand Vietnam’s ethnic makeup is through hands-on experiences. From mountain homestays to medicinal herbs, encounters with ethnic culture are a highlight of any trip to Vietnam. Here are five easy ways to get to know the Yao, Hmong, Tay, Bahnar, and Khmer ethnic groups. The Yao (often spelt Dao or Dzao) have been in Vie

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A Paradise Escape: Electric Bangkok

Bangkok boggles the mind like no place else. When you fly through the sky on the city’s thundering sky train, it feels like you’ve stepped into the future – until you look down and spot traditional houses that have stood for decades. Take in the views from a riverside skyscraper and you’ll be on top of the world – but then the neighboring ancient stupa will bring you back to earth. For breakfast you can tuck into mouthwatering street eats, for lunch you’ll snack in boutique bistros and in the e

Travel Better: Responsible Travel in the Philippines

The travel industry has helped bring countless individuals out of poverty, but it’s also been an important force in preserving the country’s diverse and rich cultures. Tourism has provided valuable employment opportunities to people with disabilities and encouraged others to launch programs with lasting community impact. With sustainable tourism and environmental preservation being key focuses over the last decade, you’ll find that it’s possible to have even more fun in the Philippines than ever. Here’s a taste of the outstanding destinations and colorful characters you’ll encounter during your visit.
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